BRAND_ANALYSIS #AESOP FASHION & RETAIL #167 OF 202 IN FASHION & RETAIL ALIGNED

Aesop

· Private · Updated 23 Aug 2026 07:27 UTC
#972 of 1208 overall by tension · #167 of 202 in Fashion & Retail
10 Aligned
The Balanced
Analysis

Aesop's 38/48 split contradicts its 0.973 wiki ratio—it's more culturally documented than commercially valuable. A luxury skincare brand living on brand aesthetic rather than market share.

Cultural Score
38 / 100
Business Score
48 / 100
TREND
TENSION▁▁▁▂▁▂▁▁▁▁▁▁▁▁
CULTURAL▃▃▃▃▃▃▃▃▃▃▃▃▃▃
BUSINESS▄▄▄▄▄▄▄▄▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 22/40
News Presence 16/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
WIKIPEDIA DATA
Avg Daily (7d)170
Avg Daily (90d)174
7d/90d Ratio0.97x
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C:40 B:50 T:10
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C:40 B:49 T:9
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C:40 B:49 T:9
Ferragamo
C:39 B:50 T:11
ASOS
C:40 B:48 T:8
SHARE
Aesop's tension is 10. Commerce outpacing culture. sociologyofcapitalism.com/brand/aesop
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EMBED
<iframe src="https://sociologyofcapitalism.com/embed/aesop.html" width="320" height="200" frameborder="0"></iframe>
Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman