BRAND_ANALYSIS #AMERICAN_EXPRESS FINANCE #30 OF 87 IN FINANCE ALIGNED

American Express

· Public · Updated 09 Apr 2026 08:47 UTC
#293 of 1208 overall by tension · #30 of 87 in Finance
15 Aligned
The Aligned Power
Analysis

AmEx achieves the institutional dream: C=65, B=80, pristine wiki ratio (0.862), 3.92% stock gains, 0.60 sentiment. It's the rare financial product that's both reliably profitable and culturally unthreatening.

IN THE NEWS (100 articles this week)
Resy and Chef’s Table announce expansive partnership to transform culinary storytelling into real-world dining experiences - American Express
The Best Amex Credit Cards of 2026 [Big Bonuses and Rewards] - Upgraded Points
American Express Card Benefits You May Not Know You Have - NerdWallet
Cultural Score
65 / 100
Business Score
80 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▂
CULTURAL▅▅▅▄▅▅▅▅▅▅▅▅▅▅
BUSINESS▅▅▅▅▅▆▆▅▆▆▆▆▆▆
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 22/40
News Presence 43/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 20/30
Market Position 22/25
Revenue Growth 22/25
Earnings Health 16/20
WIKIPEDIA DATA
Avg Daily (7d)1,698
Avg Daily (90d)1,970
7d/90d Ratio0.86x
STOCK DATA
Price$316.34
30d Change+3.9%
Market Cap$217.2B
Profit Margin16.2%
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American Express's tension is 15. Commerce outpacing culture. sociologyofcapitalism.com/brand/american-express
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman