BRAND_ANALYSIS #BERLUTI FASHION & RETAIL #168 OF 202 IN FASHION & RETAIL ALIGNED

Berluti

· Private · Updated 09 Jul 2026 08:27 UTC
#1004 of 1208 overall by tension · #168 of 202 in Fashion & Retail
9 Aligned
The Balanced
Analysis

Berluti exists in pure heritage stasis: C=40, B=49, wiki 0.958. The brand is more documented than desired—a footnote in LVMH's portfolio masquerading as craftsmanship.

Cultural Score
40 / 100
Business Score
49 / 100
TREND
TENSION▂▁▂▂▁▂▂▁▂▂▁▁▁▁
CULTURAL▃▃▃▃▂▃▃▅▅▅▃▄▃▃
BUSINESS▄▄▄▄▃▄▄▄▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 22/40
News Presence 19/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
WIKIPEDIA DATA
Avg Daily (7d)59
Avg Daily (90d)61
7d/90d Ratio0.96x
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C:40 B:49 T:9
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C:40 B:47 T:7
Kenzo
C:40 B:47 T:7
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Berluti's tension is 9. Commerce outpacing culture. sociologyofcapitalism.com/brand/berluti
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman