BRAND_ANALYSIS #COLUMBIA FASHION & RETAIL #192 OF 202 IN FASHION & RETAIL ALIGNED

Columbia

· Public · Updated 07 Aug 2026 07:45 UTC
#1145 of 1208 overall by tension · #192 of 202 in Fashion & Retail
5 Aligned
The Balanced
Analysis

Outdoor brand's C=45

IN THE NEWS (47 articles this week)
Columbia Sportswear Rewards Flat-Earthers With $100 Off 08/05/2026 - MediaPost
Columbia Sportswear Execs: U.S. Consumer Under Increased Pressure - Shop Eat Surf Outdoor
Tariff recovery fuels major profit upswing in Columbia Sportswear’s Q2 - Yahoo Finance
Cultural Score
45 / 100
Business Score
40 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▄▄▄▄▄▄▄▄▄▅▃▃▃▃
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 30/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 12/30
Market Position 13/25
Revenue Growth 3/25
Earnings Health 12/20
STOCK DATA
Price$57.28
30d Change-8.5%
Market Cap$2.9B
Profit Margin6.0%
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Columbia's tension is 5. Culture outpacing commerce. sociologyofcapitalism.com/brand/columbia
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman