BRAND_ANALYSIS #DROPBOX TECH #26 OF 199 IN TECH INTERESTING

Dropbox

· Public · Updated 25 May 2026 11:16 UTC
#50 of 1208 overall by tension · #26 of 199 in Tech
27 Interesting
The Silent Giant
Analysis

Dropbox at C=45 and a 14.77% stock gain is the story of a utility that survived its own irrelevance narrative. Sentiment of 0.40 is what you get from a product people use without thinking about. The tension score of 27 reflects a brand that won the storage wars by outlasting everyone who said it couldn't.

IN THE NEWS (49 articles this week)
Entity tied to Dropbox (DBX) CEO Houston sells 30,332 shares under 10b5-1 plan - Stock Titan
Assessing Dropbox (DBX) Valuation After Strong Q1 Beat And Raised 2026 Guidance - simplywall.st
Dropbox chief accounting officer sells $36,750 in stock - Investing.com
Cultural Score
45 / 100
Business Score
72 / 100
TREND
TENSION▁▂▂▂▂▂▂▂▁▁▂▂▂▂
CULTURAL▅▄▄▄▄▃▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▅▅▆▆▆▆
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 30/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 27/30
Market Position 13/25
Revenue Growth 15/25
Earnings Health 17/20
STOCK DATA
Price$27.43
30d Change+14.8%
Market Cap$6.4B
Profit Margin18.7%
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Dropbox's tension is 27. Commerce outpacing culture. sociologyofcapitalism.com/brand/dropbox
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman