BRAND_ANALYSIS #HOME_DEPOT FASHION & RETAIL #185 OF 202 IN FASHION & RETAIL ALIGNED

Home Depot

· Public · Updated 25 May 2026 11:16 UTC
#1120 of 1208 overall by tension · #185 of 202 in Fashion & Retail
5 Aligned
The Balanced
Analysis

Home improvement big-box (C=55, B=50, sentiment=+0.50) with culture edge despite -7.96% stock decline. DIY culture is weirdly durable; the market is just rotating out.

IN THE NEWS (100 articles this week)
Infographic: The Home Depot Announces First Quarter 2026 Results - The Home Depot
Economics lessons from Home Depot - The Economist
Home Depot Posts Lower Profit as Homeowners Hold Off on Large Projects - WSJ
Cultural Score
55 / 100
Business Score
50 / 100
TREND
TENSION▂▂▁▁▁▂▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 40/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 12/30
Market Position 22/25
Revenue Growth 3/25
Earnings Health 13/20
STOCK DATA
Price$313.07
30d Change-8.0%
Market Cap$311.8B
Profit Margin8.4%
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Home Depot's tension is 5. Culture outpacing commerce. sociologyofcapitalism.com/brand/home-depot
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman