BRAND_ANALYSIS #MATTEL CULTURE & ENTERTAINMENT #143 OF 159 IN CULTURE & ENTERTAINMENT ALIGNED

Mattel

· Public · Updated 09 Apr 2026 08:47 UTC
#1087 of 1208 overall by tension · #143 of 159 in Culture & Entertainment
6 Aligned
The Balanced
Analysis

The toy empire holds rank #1087 with perfectly balanced scores (C=50, B=56) and rare positive sentiment (0.10) amid a -9.74% stock collapse. Children's entertainment as economic bellwether: spending craters before everything else.

IN THE NEWS (100 articles this week)
Mattel Announces Departure of Steve Totzke, President and Chief Commercial Officer, and Promotion of Sanjay Luthra to Lead Global Commercial Organization - Business Wire
Castle Grayskull MOTU Movie Mattel Brick Shop REVEALED - Toy Habits
Mattel chief commercial officer to exit - Retail Dive
Cultural Score
50 / 100
Business Score
56 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▄▄▄▄▄▄▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 36/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 12/30
Market Position 13/25
Revenue Growth 19/25
Earnings Health 12/20
STOCK DATA
Price$14.45
30d Change-9.7%
Market Cap$4.5B
Profit Margin7.4%
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Mattel's tension is 6. Commerce outpacing culture. sociologyofcapitalism.com/brand/mattel
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman