BRAND_ANALYSIS #NIGO PEOPLE #8 OF 64 IN PEOPLE INTERESTING

Nigo

· Private · Updated 09 Apr 2026 08:47 UTC
#123 of 1208 overall by tension · #8 of 64 in People
22 Interesting
The Silent Giant
Analysis

Japanese streetwear god stuck in the mid-tier (#123). B=52 means the business still moves; C=30 signals he's no longer the cultural driver. Kaws surpassed him years ago.

Cultural Score
30 / 100
Business Score
52 / 100
TREND
TENSION▂▂▂▂▂▂▂▂▂▂▂▂▂▂
CULTURAL▃▃▃▃▃▃▃▃▃▃▃▃▃▃
BUSINESS▄▄▄▅▅▄▄▄▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 16/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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Brian Chesky
C:30 B:52 T:22
Neri Oxman
C:30 B:52 T:22
Patrick Collison
C:30 B:52 T:22
Marques Brownlee
C:33 B:54 T:21
Jonathan Anderson
C:33 B:56 T:23
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Nigo's tension is 22. Commerce outpacing culture. sociologyofcapitalism.com/brand/nigo
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman