BRAND_ANALYSIS #NIKE FASHION & RETAIL #198 OF 202 IN FASHION & RETAIL ALIGNED

Nike

Global sportswear and culture brand · Public · Updated 09 Apr 2026 08:47 UTC
#1186 of 1208 overall by tension · #198 of 202 in Fashion & Retail
1 Aligned
The Balanced
Analysis

Nike's catastrophic -23.7% stock decline with C=50/B=49 and negative sentiment (-0.10) marks a watershed: the swoosh's cultural capital finally meets reckoning. Brand equity evaporates when ethics collide with aesthetics.

IN THE NEWS (100 articles this week)
Amazon is having a secret sale on Nike sneakers — including top-rated styles for 39% off - NBC News
Nike Continues Wholesale Push, But Will It Be Enough to Fix Its Flailing Stock Price? - WWD
Nike CEO acknowledges frustration after disappointing earnings, turnaround slow to take hold - Fox Business
CROSS-REFERENCE View Nike on Taste OS →
Cultural Score
50 / 100
Business Score
49 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▄▅▄▄▄▄▄▄▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 36/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 4/30
Market Position 19/25
Revenue Growth 15/25
Earnings Health 11/20
STOCK DATA
Price$43.13
30d Change-23.7%
Market Cap$63.9B
Profit Margin4.8%
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Nike's tension is 1. Culture outpacing commerce. sociologyofcapitalism.com/brand/nike
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman