BRAND_ANALYSIS #OFF_WHITE FASHION & RETAIL #78 OF 202 IN FASHION & RETAIL ALIGNED

Off-White

· Private · Updated 04 Oct 2026 09:24 UTC
#391 of 1208 overall by tension · #78 of 202 in Fashion & Retail
14 Aligned
The Balanced
Analysis

Off-White (C=53, B=67, sentiment 0.80) proves that streetwear can ascend to design legitimacy when the founder is a cultural architect—Virgil's checklist aesthetics achieved what most luxury houses can only approximate.

IN THE NEWS (68 articles this week)
Virgil Abloh’s Off-White x Air Jordan 1 Has Emerged in a Never-before-seen Colorway - WWD
Shai Gilgeous-Alexander Debuts Orange Virgil Abloh Archive x Nike Air Force 1 - Complex
Air Max 90 'Off-White Desert Ore' — Virgil Abloh Collab, Deconstructed, Desert Earth Tones: Where to Buy - Athlon Sports
Cultural Score
53 / 100
Business Score
67 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▃▄▃▄▄
BUSINESS▄▄▄▄▄▅▅▅▅▄▄▄▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 39/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Loewe
C:53 B:67 T:14
Maison Margiela
C:53 B:67 T:14
Miu Miu
C:53 B:67 T:14
Patagonia
C:53 B:67 T:14
Patek Philippe
C:53 B:67 T:14
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Off-White's tension is 14. Commerce outpacing culture. sociologyofcapitalism.com/brand/off-white
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated weekly.
Sociology of Capitalism
Mike Litman