BRAND_ANALYSIS #OFF_WHITE FASHION & RETAIL #164 OF 202 IN FASHION & RETAIL ALIGNED

Off-White

· Private · Updated 11 Oct 2026 07:33 UTC
#998 of 1208 overall by tension · #164 of 202 in Fashion & Retail
9 Aligned
The Balanced
Analysis

Off-White sits at #998 with cultural 46 and business 55, the label Virgil Abloh built into a streetwear landmark before his death. The 9-point gap, with business ahead, hints at a brand whose cultural legacy outweighs its current commercial momentum. The data cannot register the loss of its creative center.

IN THE NEWS (57 articles this week)
EXCLUSIVE: Off-White Gets Into 3D-printed Footwear With Arrows Teaser Slide Launch - WWD
Off-White x Zellerfeld Arrows Teaser Releases in Five Colorways - KicksUnderCost
Off-White x Zellerfeld Arrows Teaser Brings 3D Printing to Luxury Streetwear - stupidDOPE
Cultural Score
46 / 100
Business Score
55 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▃▄▃▄▄▄
BUSINESS▄▄▄▄▅▅▅▅▄▄▄▅▅▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 31/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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Off-White's tension is 9. Commerce outpacing culture. sociologyofcapitalism.com/brand/off-white
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated weekly.
Sociology of Capitalism
Mike Litman