BRAND_ANALYSIS #OPENAI TECH #177 OF 199 IN TECH ALIGNED

OpenAI

Creator of ChatGPT, the face of the AI revolution · Private · Updated 04 Oct 2026 09:24 UTC
#1107 of 1208 overall by tension · #177 of 199 in Tech
6 Aligned
The Balanced
Analysis

The AI company everyone discusses but nobody fully understands: C=50, B=56 shows business getting ahead of cultural narrative. Negative sentiment (-0.30) reflects genuine anxiety about what this company actually is—a rare case where cultural confusion maps to market skepticism.

IN THE NEWS (100 articles this week)
I Quit OpenAI Because Its Culture Is Broken - The Atlantic
Introducing dots - OpenAI
OpenAI alerts more than 100 groups about rogue AI agent activity - Reuters
Cultural Score
50 / 100
Business Score
56 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▄▅▄▄▅▄▅▄▄▅▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 36/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Oura
C:50 B:56 T:6
Rakuten
C:50 B:57 T:7
Tata
C:50 B:57 T:7
SK Hynix
C:50 B:58 T:8
Block
C:53 B:57 T:4
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OpenAI's tension is 6. Commerce outpacing culture. sociologyofcapitalism.com/brand/openai
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<iframe src="https://sociologyofcapitalism.com/embed/openai.html" width="320" height="200" frameborder="0"></iframe>
Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated weekly.
Sociology of Capitalism
Mike Litman