BRAND_ANALYSIS #PALANTIR TECH #2 OF 199 IN TECH HIGH TENSION

Palantir

· Public · Updated 04 Oct 2026 09:24 UTC
#2 of 1208 overall by tension · #2 of 199 in Tech
44 High Tension
The Silent Giant
Analysis

Palantir sits at B=94 with negative sentiment (-0.10) and an 11.38% stock climb — a company that has normalized being vaguely sinister as a brand position. C=50 is generous for a defense-data contractor that most people associate with surveillance capitalism and Peter Thiel's particular worldview. The tension score of 44 says it all: high performance, low warmth, maximum unease.

IN THE NEWS (100 articles this week)
ICE Has Been Dumping Protester Photos Into a Palantir Database - WIRED
Palantir’s September Shift Changes The $200 Debate (NASDAQ:PLTR) - seekingalpha.com
Where Will Palantir Stock Be in 5 Years? - The Motley Fool
Cultural Score
50 / 100
Business Score
94 / 100
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Wikipedia Momentum 15/40
News Presence 36/35
Search InterestRedistributed to other dimensions
Stock Momentum 27/30
Market Position 22/25
Revenue Growth 25/25
Earnings Health 20/20
Price$188.75
30d Change+11.4%
Market Cap$453.6B
Profit Margin49.0%
Palantir's tension is 44. Commerce outpacing culture. sociologyofcapitalism.com/brand/palantir
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