BRAND_ANALYSIS #PUMA FASHION & RETAIL #150 OF 202 IN FASHION & RETAIL ALIGNED

Puma

· Private · Updated 09 Jul 2026 08:27 UTC
#927 of 1208 overall by tension · #150 of 202 in Fashion & Retail
11 Aligned
The Balanced
Analysis

The athletic Goldilocks zone. C=57, B=68, 0.55 sentiment: highest cultural score in this batch. Puma threads the needle between Nike's institutional weight and Adidas's creative fumbles. Performance wear that doesn't lecture.

IN THE NEWS (100 articles this week)
PUMA Velocity 5 Running Shoe Launches on July 9 - dscene magazine
PUMA and Aston Martin Aramco F1® Team Debut Velvet "Homecoming" Collection - Hypebeast
Official Statement: Partnership with PUMA Comes to an End - Chivas: Sitio Oficial
Cultural Score
57 / 100
Business Score
68 / 100
TREND
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TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 43/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
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C:55 B:66 T:11
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C:57 B:69 T:12
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C:57 B:69 T:12
LEGO
C:57 B:69 T:12
Valentino
C:57 B:69 T:12
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Puma's tension is 11. Commerce outpacing culture. sociologyofcapitalism.com/brand/puma
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman