BRAND_ANALYSIS #PUMA FASHION & RETAIL #163 OF 202 IN FASHION & RETAIL ALIGNED

Puma

· Private · Updated 23 Aug 2026 07:27 UTC
#937 of 1208 overall by tension · #163 of 202 in Fashion & Retail
11 Aligned
The Balanced
Analysis

The sneaker brand nobody thinks about. C=55/B=66 but sentiment at 0.40 proves Puma is functionally invisible in culture despite solid business. Nike's shadow is total.

IN THE NEWS (100 articles this week)
PUMA announces departure of Johan Adamsson, VP Global Sports Marketing & Sports Licensing - PUMA
A$AP Rocky Put Vibram Tires on His All-New PUMA Ride - Highsnobiety
PUMA accessories fall as low as $12: A$AP ROCKY Tool Box Bag, McLAREN RACING hat, more (Up to 52% off) - 9to5Toys
Cultural Score
55 / 100
Business Score
66 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 40/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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Puma's tension is 11. Commerce outpacing culture. sociologyofcapitalism.com/brand/puma
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman