BRAND_ANALYSIS #PUMA FASHION & RETAIL #119 OF 202 IN FASHION & RETAIL ALIGNED

Puma

· Private · Updated 09 Apr 2026 08:47 UTC
#737 of 1208 overall by tension · #119 of 202 in Fashion & Retail
12 Aligned
The Balanced
Analysis

The athletic wear equilibrium. C=57, sentiment 0.60—Puma has found its lane: not Nike's aspirational totality, not Adidas's heritage weight. It's the thinking athlete's choice, and that positioning is stable enough to hold both cultural relevance and business scale.

IN THE NEWS (100 articles this week)
Puma and Nahmias Reunite for Second Collection With New Speedcat Design - WWD
PUMA teams up with Shincell to develop next generation of leading running foam technology NITRO™ - PUMA
New PUMA Collab Puts Pokémon Front and Center of Fashion World: See the Best Pieces Here - Rolling Stone
Cultural Score
57 / 100
Business Score
69 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
Loading...
CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 43/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Dyson
C:57 B:69 T:12
New Balance
C:57 B:69 T:12
Off-White
C:57 B:69 T:12
Uniqlo
C:57 B:69 T:12
Vans
C:57 B:69 T:12
SHARE
Puma's tension is 12. Commerce outpacing culture. sociologyofcapitalism.com/brand/puma
SHARE ON X
EMBED
<iframe src="https://sociologyofcapitalism.com/embed/puma.html" width="320" height="200" frameborder="0"></iframe>
Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman