BRAND_ANALYSIS #ROUGH_TRADE CULTURE & ENTERTAINMENT #67 OF 159 IN CULTURE & ENTERTAINMENT ALIGNED

Rough Trade

· Private · Updated 23 Aug 2026 07:27 UTC
#603 of 1208 overall by tension · #67 of 159 in Culture & Entertainment
13 Aligned
The Balanced
Analysis

Rough Trade (C=45, B=58) is the indie record store myth made flesh—a business that outperforms its cultural footprint by warehousing scarcity and community. The 13-point spread captures the tension between Instagram aesthetics and actual retail durability.

IN THE NEWS (25 articles this week)
14 Albums Out This Week You Should Listen to Now - Pitchfork
Mystery Jets at Rough Trade London Review - TotalNtertainment
Rough deal from Rough Trade 45s box set suppliers - Kevin Buckle - Edinburgh News
Cultural Score
45 / 100
Business Score
58 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 30/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Fred Again
C:45 B:58 T:13
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C:45 B:58 T:13
HarperCollins
C:45 B:58 T:13
Central Cee
C:47 B:60 T:13
ComplexCon
C:47 B:60 T:13
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Rough Trade's tension is 13. Commerce outpacing culture. sociologyofcapitalism.com/brand/rough-trade
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman