BRAND_ANALYSIS #SKIMS FASHION & RETAIL #182 OF 202 IN FASHION & RETAIL ALIGNED

Skims

· Private · Updated 25 May 2026 11:16 UTC
#1104 of 1208 overall by tension · #182 of 202 in Fashion & Retail
6 Aligned
The Balanced
Analysis

Kardashian shapewear (C=50, B=56, sentiment=-0.30) hitting the plateau where celebrity-adjacent retail meets market saturation. Cultural relevance fully spent.

IN THE NEWS (100 articles this week)
U.K. police find $9.4M worth of cocaine stashed in Kim Kardashian brand shipment - NBC Los Angeles
Skims' Bi-Annual Sale Includes $7 Panties, $40 Bras & Must-Have Elevated Basics for Less - E! News
Who Knew Skims Made the Best Capri Pants? - Harper's BAZAAR
Cultural Score
50 / 100
Business Score
56 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 36/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Everlane
C:50 B:56 T:6
Kroger
C:50 B:57 T:7
Aimé Leon Dore
C:46 B:52 T:6
Charlotte Tilbury
C:46 B:52 T:6
Circle K
C:46 B:52 T:6
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Skims's tension is 6. Commerce outpacing culture. sociologyofcapitalism.com/brand/skims
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman