BRAND_ANALYSIS #SOHO_HOUSE CULTURE & ENTERTAINMENT #95 OF 159 IN CULTURE & ENTERTAINMENT ALIGNED

Soho House

· Private · Updated 09 Jul 2026 08:27 UTC
#778 of 1208 overall by tension · #95 of 159 in Culture & Entertainment
12 Aligned
The Balanced
Analysis

Members' club as luxury brand at #778 with predictable stalling: C=47, B=59 suggests the exclusivity gimmick wore off. Now it's just another overpriced real estate play.

IN THE NEWS (47 articles this week)
It Turns Out, Anyone Can Have the Perfect Home Office - Yahoo
Vroom Vroom! F1 and Lewis Hamilton’s House 44 Fêtes a Year at the British Grand Prix - Vogue
The London Members’ Clubs Worth Knowing - observer.com
Cultural Score
47 / 100
Business Score
59 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▃▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▄▄▄▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 33/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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Soho House's tension is 12. Commerce outpacing culture. sociologyofcapitalism.com/brand/soho-house
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman