BRAND_ANALYSIS #STONE_ISLAND FASHION & RETAIL #155 OF 202 IN FASHION & RETAIL ALIGNED

Stone Island

· Private · Updated 09 Jul 2026 08:27 UTC
#949 of 1208 overall by tension · #155 of 202 in Fashion & Retail
11 Aligned
The Balanced
Analysis

Techwear luxury for fashion insiders. C=45, B=56, 0.40 sentiment: Stone Island owns a slice of Italian technical fashion, but cultural relevance is glacial. Heritage doesn't equal momentum.

IN THE NEWS (48 articles this week)
While rivals go pink, New Balance goes neon - Sporting Goods Intelligence Europe
Mackinac Island’s new stone skipping champ is a dark horse winner - MLive.com
MOLD architects sinks five stone retreats into the rocky slopes of serifos island - Designboom
Cultural Score
45 / 100
Business Score
56 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▄▅▅▅▅▅▅▅▅▅▅▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 30/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Moncler
C:45 B:56 T:11
Represent
C:45 B:56 T:11
Satisfy Running
C:45 B:56 T:11
Tod's
C:45 B:56 T:11
Estée Lauder
C:46 B:56 T:10
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Stone Island's tension is 11. Commerce outpacing culture. sociologyofcapitalism.com/brand/stone-island
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman