BRAND_ANALYSIS #SXSW CULTURE & ENTERTAINMENT #98 OF 159 IN CULTURE & ENTERTAINMENT ALIGNED

SXSW

· Private · Updated 09 Jul 2026 08:27 UTC
#789 of 1208 overall by tension · #98 of 159 in Culture & Entertainment
12 Aligned
The Balanced
Analysis

Festival brand at #789 with C=47, B=59, 0.60 sentiment: nostalgia for the 2000s-era tastemaker model, but relevance diluted across 20 categories now. Event gravity still working but fading.

IN THE NEWS (48 articles this week)
Film Festival Watch: 24 Sundance Institute–Supported Films to Catch at the SXSW Film Festival - sundance.org
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5 things to know about Ye before his July 4 Alamodome concert in San Antonio - Austin American-Statesman
Cultural Score
47 / 100
Business Score
59 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▄▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 33/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Design Museum
C:47 B:59 T:12
Four Tet
C:47 B:59 T:12
MAPPA
C:47 B:59 T:12
Rough Trade
C:47 B:59 T:12
Soho House
C:47 B:59 T:12
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SXSW's tension is 12. Commerce outpacing culture. sociologyofcapitalism.com/brand/sxsw
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman