BRAND_ANALYSIS#TESLATECH#22 OF 199 IN TECHHIGH TENSION
Tesla
Electric vehicles, energy, and cultural lightning rod · Public · Updated 11 Oct 2026 07:33 UTC
#29 of 1208 overall by tension · #22 of 199 in Tech
35High Tension
The Silent Giant
Analysis
Only up 5.26% with a Business score of 85 and a Cultural score of 50 — Tesla is decelerating in every direction simultaneously. The Musk discount is now measurable: a brand that was genuinely culturally electric four years ago now reads as static. The EV pioneer is becoming a political liability in its core markets.
IN THE NEWS (100 articles this week)
Tesla's China-made EV sales quicken in September - Reuters
Tesla drops 'Full Self-Driving' brand name in Europe after regulator pushback - CNBC
Five things that are keeping Tesla Full Self-Driving supervised - Teslarati