BRAND_ANALYSIS #TESLA TECH #28 OF 199 IN TECH HIGH TENSION

Tesla

Electric vehicles, energy, and cultural lightning rod · Public · Updated 23 Aug 2026 07:27 UTC
#57 of 1208 overall by tension · #28 of 199 in Tech
33 High Tension
The Silent Giant
Analysis

Sentiment at -0.50 — the most negative in this entire batch — against a B-score of 88 and up 13.5%. Tesla's decoupling of financial performance from cultural sentiment is now a structural feature, not a phase. The C-score of 55 means the brand still commands attention, but the attention is increasingly adversarial. Elon Musk has turned a luxury EV company into a political symbol, and the stock keeps moving anyway.

IN THE NEWS (100 articles this week)
Tesla FSD v14 swerved and try to drive me into a ditch for no reason - Electrek
Tesla recalls 3 million vehicles in China over doorhandle safety, driver monitoring - CNBC
In China’s Biggest Car Recall, Tesla and 8 Others Will Address Door Safety - The New York Times
Cultural Score
55 / 100
Business Score
88 / 100
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Wikipedia Momentum 15/40
News Presence 40/35
Search InterestRedistributed to other dimensions
Stock Momentum 27/30
Market Position 25/25
Revenue Growth 25/25
Earnings Health 11/20
Price$362.86
30d Change+13.5%
Market Cap$1,433.1B
Profit Margin3.7%
Tesla's tension is 33. Commerce outpacing culture. sociologyofcapitalism.com/brand/tesla
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