BRAND_ANALYSIS #THE_ATLANTIC MEDIA & PLATFORMS #42 OF 80 IN MEDIA & PLATFORMS ALIGNED

The Atlantic

· Private · Updated 23 Aug 2026 07:27 UTC
#800 of 1208 overall by tension · #42 of 80 in Media & Platforms
12 Aligned
The Balanced
Analysis

Literary magazine as cultural heavyweight: C=57, B=69, sentiment 0.60. The Atlantic commands attention (C=57) by staying intellectually serious in an age of fragmentation. But business value (B=69) reveals it's become an institution for institutions—thriving on legitimacy, not relevance.

IN THE NEWS (100 articles this week)
Ukraine Planned to Swarm Moscow Airports With AI-Guided Drones - The Atlantic
Trump Will Make South Korea Pay for His Iran Humiliation - The Atlantic
The Wrong Kind of American - The Atlantic
Cultural Score
57 / 100
Business Score
69 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 43/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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C:57 B:69 T:12
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C:57 B:69 T:12
TechCrunch
C:57 B:69 T:12
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The Atlantic's tension is 12. Commerce outpacing culture. sociologyofcapitalism.com/brand/the-atlantic
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman