BRAND_ANALYSIS #THE_ATLANTIC MEDIA & PLATFORMS #42 OF 80 IN MEDIA & PLATFORMS ALIGNED

The Atlantic

· Private · Updated 09 Jul 2026 08:27 UTC
#792 of 1208 overall by tension · #42 of 80 in Media & Platforms
12 Aligned
The Balanced
Analysis

Magazine at #792 with C=57, B=69: intellectual legitimacy + newsletter growth + Trump era relevance kept it alive. Traditional media's one success case of this century.

IN THE NEWS (100 articles this week)
The Fourth of July That Saved My Family - The Atlantic
What J. D. Vance Once Knew - The Atlantic
The Atlantic’s August Cover: Rose Horowitch Writes “The Age of Reading Is Over” - The Atlantic
Cultural Score
57 / 100
Business Score
69 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 43/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Claude
C:57 B:69 T:12
Crunchyroll
C:57 B:69 T:12
Substack
C:57 B:69 T:12
The Athletic
C:57 B:69 T:12
The Economist
C:57 B:69 T:12
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The Atlantic's tension is 12. Commerce outpacing culture. sociologyofcapitalism.com/brand/the-atlantic
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman