BRAND_ANALYSIS #THE_ATLANTIC MEDIA & PLATFORMS #25 OF 80 IN MEDIA & PLATFORMS ALIGNED

The Atlantic

· Private · Updated 07 Aug 2026 07:45 UTC
#645 of 1208 overall by tension · #25 of 80 in Media & Platforms
13 Aligned
The Balanced
Analysis

Legacy media doing the math correctly: C=55 B=68 proves that editorial prestige can still anchor a subscription model. Sentiment at 0.50 is honest—they're profitable but not beloved, essential but not exciting.

IN THE NEWS (100 articles this week)
A Trojan Horse Is Supposed to Have Humans Inside It - The Atlantic
The Great Romance Slump - The Atlantic
Taking Care of the Father Who Broke My Heart - The Atlantic
Cultural Score
55 / 100
Business Score
68 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 40/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Bloomberg
C:55 B:68 T:13
Crunchyroll
C:55 B:68 T:13
Dazn
C:55 B:68 T:13
Engadget
C:55 B:68 T:13
Financial Times
C:55 B:68 T:13
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The Atlantic's tension is 13. Commerce outpacing culture. sociologyofcapitalism.com/brand/the-atlantic
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman