BRAND_ANALYSIS #THE_GUARDIAN MEDIA & PLATFORMS #73 OF 80 IN MEDIA & PLATFORMS ALIGNED

The Guardian

· Private · Updated 23 Aug 2026 07:27 UTC
#1122 of 1208 overall by tension · #73 of 80 in Media & Platforms
6 Aligned
The Balanced
Analysis

Sentiment at -0.60, the lowest in this batch. A legacy news brand with higher cultural score (57) than business performance (51) is burning relevance faster than it can monetize it. The math of public-interest journalism has broken.

IN THE NEWS (100 articles this week)
Trump 2.0 has deleted or altered nearly 400 US datasets, endangering public health, education and more - The Guardian
Families of US sailors denounce Trump and Hegseth for ‘dismissing their experiences and calling them liars’ - The Guardian
Trump says he views strait of Hormuz as ‘American territory’ - The Guardian
Cultural Score
57 / 100
Business Score
51 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▄▄▄▄▄▅▄▅▅▅▅▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 43/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Hugging Face
C:57 B:51 T:6
AnOther Magazine
C:58 B:56 T:2
Associated Press
C:58 B:56 T:2
Nikola Jokic
C:57 B:50 T:7
Riot Games
C:57 B:52 T:5
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The Guardian's tension is 6. Culture outpacing commerce. sociologyofcapitalism.com/brand/the-guardian
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman