BRAND_ANALYSIS #UNITED_AIRLINES AUTO & TRANSPORT #14 OF 74 IN AUTO & TRANSPORT ALIGNED

United Airlines

· Public · Updated 07 Aug 2026 07:45 UTC
#356 of 1208 overall by tension · #14 of 74 in Auto & Transport
15 Aligned
The Balanced
Analysis

Airline purgatory: C=55 B=70 with 0.40 sentiment means United has regained business respectability without recovering cultural trust. The brand is functioning, not forgiven.

IN THE NEWS (100 articles this week)
United Airlines to fly nonstop between CVG and San Francisco (SFO) - JobsOhio
United's Vision for Dulles is a Go - Edward Russell | Substack
Massive Expansion: United Airlines Launches 12 New Routes From Major Hub [Map] - Simple Flying
Cultural Score
55 / 100
Business Score
70 / 100
TREND
TENSION▂▁▁▁▂▂▁▁▁▁▁▁▂▂
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▆▄▄▅▅▅▄▄▄▅▅▅▅▅
TREND CHART
Loading...
CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 40/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 20/30
Market Position 16/25
Revenue Growth 22/25
Earnings Health 12/20
STOCK DATA
Price$129.12
30d Change+2.3%
Market Cap$41.9B
Profit Margin5.6%
BRANDS LIKE THIS
Honda
C:55 B:71 T:16
General Motors
C:57 B:71 T:14
Bugatti
C:53 B:67 T:14
Hyundai
C:55 B:68 T:13
Japan Airlines
C:55 B:72 T:17
SHARE
United Airlines's tension is 15. Commerce outpacing culture. sociologyofcapitalism.com/brand/united-airlines
SHARE ON X
EMBED
<iframe src="https://sociologyofcapitalism.com/embed/united-airlines.html" width="320" height="200" frameborder="0"></iframe>
Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman