BRAND_ANALYSIS #VENMO FINANCE #49 OF 87 IN FINANCE ALIGNED

Venmo

· Private · Updated 23 Aug 2026 07:27 UTC
#812 of 1208 overall by tension · #49 of 87 in Finance
12 Aligned
The Balanced
Analysis

Venmo maintains the fintech equilibrium: cultural penetration (50) among its demographic matched by business traction (62). The 0.50 sentiment reflects cautious adoption—useful, not beloved, perpetually vulnerable to the next payment app.

IN THE NEWS (88 articles this week)
Press Release: PayPal and Venmo Expand to Tuition Payments in New Integrations with Illumia, Nelnet Campus Commerce, and TouchNet - PayPal Newsroom
Venmo: Its Business Model and Competition - Investopedia
MSU among first universities to allow students to pay tuition with Venmo, PayPal - The State News
Cultural Score
50 / 100
Business Score
62 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▄▅▄▅▅▅▅▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 36/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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C:50 B:61 T:11
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C:50 B:61 T:11
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C:50 B:61 T:11
Polygon
C:50 B:61 T:11
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Venmo's tension is 12. Commerce outpacing culture. sociologyofcapitalism.com/brand/venmo
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman