BRAND_ANALYSIS #ZAPIER TECH #95 OF 199 IN TECH INTERESTING

Zapier

· Private · Updated 23 Aug 2026 07:27 UTC
#274 of 1208 overall by tension · #95 of 199 in Tech
19 Interesting
The Silent Giant
Analysis

Zapier's C=35 / sentiment 0.30 is the automation brand's plateau: business-critical (B=54) yet culturally inert. The no-code movement's invisible backbone.

IN THE NEWS (16 articles this week)
Relay shuts down as founder Jacob Bank returns to Google to lead Chrome AI - Startup Fortune
Wasiu Akeem Oluwaferanmi Named Among Nigeria's Rising No-Code Developers and CRM Automation Specialists - Issuewire
AI Token Spend Is Rising, But Measuring Value Remains Challenging - Forbes
Cultural Score
35 / 100
Business Score
54 / 100
TREND
TENSION▂▁▂▂▂▂▂▂▂▂▂▁▂▂
CULTURAL▃▄▃▃▃▃▃▃▃▃▃▄▃▃
BUSINESS▅▅▅▄▅▄▄▅▄▅▅▅▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 20/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Gojek
C:35 B:54 T:19
Douyin
C:35 B:53 T:18
Framer
C:35 B:53 T:18
Superhuman
C:33 B:53 T:20
Obsidian
C:39 B:58 T:19
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Zapier's tension is 19. Commerce outpacing culture. sociologyofcapitalism.com/brand/zapier
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman