| # | Brand | Tension | Cultural | Business | Archetype |
|---|---|---|---|---|---|
| 1 | Accenture | 14 | 65 | 79 | The Aligned Power |
| 2 | KPMG | 13 | 50 | 63 | The Balanced |
| 3 | McKinsey | 13 | 50 | 63 | The Balanced |
| 4 | PwC | 13 | 55 | 68 | The Balanced |
| 5 | Capgemini | 12 | 46 | 58 | The Balanced |
| 6 | EY | 12 | 50 | 62 | The Balanced |
| 7 | BCG | 11 | 53 | 64 | The Balanced |
| 8 | Deloitte | 11 | 55 | 66 | The Balanced |
| 9 | Bain & Company | 1 | 60 | 59 | The Balanced |