| # | Brand | Tension | Cultural | Business | Archetype |
|---|---|---|---|---|---|
| 1 | Accenture | 17 | 50 | 67 | The Silent Giant |
| 2 | Capgemini | 14 | 40 | 54 | The Balanced |
| 3 | EY | 14 | 46 | 60 | The Balanced |
| 4 | KPMG | 13 | 55 | 68 | The Balanced |
| 5 | Deloitte | 12 | 50 | 62 | The Balanced |
| 6 | McKinsey | 12 | 46 | 58 | The Balanced |
| 7 | PwC | 11 | 50 | 61 | The Balanced |
| 8 | Bain & Company | 0 | 52 | 52 | The Balanced |
| 9 | BCG | 0 | 58 | 58 | The Balanced |