BRAND_ANALYSIS #GOUSTO FOOD & DRINK #10 OF 137 IN FOOD & DRINK INTERESTING

Gousto

· Private · Updated 04 Oct 2026 09:24 UTC
#96 of 1208 overall by tension · #10 of 137 in Food & Drink
22 Interesting
The Silent Giant
Analysis

Gousto is a UK meal kit brand holding C=30, B=56 in a category that has spent five years disappointing investors globally. Sentiment 0.50 is the sound of customers who like the product but aren't evangelical about it. Subscription fatigue is real and this score reflects someone doing everything right in a category with structural headwinds.

Cultural Score
30 / 100
Business Score
52 / 100
TREND
TENSION▂▂▂▂▂▂▂▂▂▂▂▂▂▂
CULTURAL▃▃▃▃▃▂▃▂▂▂▂▂▃▃
BUSINESS▄▄▄▄▄▄▄▄▄▃▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 16/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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Gousto's tension is 22. Commerce outpacing culture. sociologyofcapitalism.com/brand/gousto
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated weekly.
Sociology of Capitalism
Mike Litman