BRAND_ANALYSIS #LULULEMON FASHION & RETAIL #188 OF 202 IN FASHION & RETAIL ALIGNED

Lululemon

Premium athletic apparel and lifestyle brand · Public · Updated 25 May 2026 11:16 UTC
#1139 of 1208 overall by tension · #188 of 202 in Fashion & Retail
4 Aligned
The Balanced
Analysis

Lululemon fractures here: C=50, B=54, sentiment=-0.20, stock down -10.22%. The athleisure myth is collapsing—customers no longer believe the premium is justified.

IN THE NEWS (100 articles this week)
Exclusive | Emails Show How Lululemon’s Peace Treaty With Its Founder Fell Apart - WSJ
Lululemon claps back at Chip Wilson after spurned settlement offer - Retail Dive
Lululemon’s We Made Too Much section has plenty of activewear finds for Memorial Day - CNN
Cultural Score
50 / 100
Business Score
54 / 100
TREND
TENSION▁▁▁▁▁▁▁▁▁▁▁▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▅▅▄▄▄▄▄▄▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 36/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 8/30
Market Position 16/25
Revenue Growth 15/25
Earnings Health 15/20
STOCK DATA
Price$127.18
30d Change-10.2%
Market Cap$15.2B
Profit Margin14.2%
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Lululemon's tension is 4. Commerce outpacing culture. sociologyofcapitalism.com/brand/lululemon
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman