BRAND_ANALYSIS #OUTDOOR_VOICES FASHION & RETAIL #42 OF 202 IN FASHION & RETAIL INTERESTING

Outdoor Voices

· Private · Updated 23 Aug 2026 07:27 UTC
#291 of 1208 overall by tension · #42 of 202 in Fashion & Retail
18 Interesting
The Silent Giant
Analysis

The athleisure brand's 26/44 crash (rank #291) with -0.10 sentiment marks a clean collapse: neither culturally interesting nor operationally sound. The gap is existential.

IN THE NEWS (8 articles this week)
More than half of people dead this year in Wisconsin off-road vehicle crashes were over 60 - WPR
Your high performer is checked out. Now what? - LinkedIn
Deutsche Telekom Says Gen Z Is Not A Passenger With New INGO Campaign - BM Outdoor
Cultural Score
26 / 100
Business Score
44 / 100
TREND
TENSION▂▂▂▂▂▂▂▂▂▂▂▂▂▂
CULTURAL▃▃▃▂▂▂▂▂▃▃▂▂▂▂
BUSINESS▄▅▄▄▄▄▄▄▄▄▄▄▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 11/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Pangaia
C:26 B:45 T:19
Visvim
C:26 B:45 T:19
Berluti
C:30 B:48 T:18
Essentials
C:26 B:46 T:20
Arc Browser
C:26 B:44 T:18
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Outdoor Voices's tension is 18. Commerce outpacing culture. sociologyofcapitalism.com/brand/outdoor-voices
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman