BRAND_ANALYSIS #OUTDOOR_VOICES FASHION & RETAIL #39 OF 202 IN FASHION & RETAIL INTERESTING

Outdoor Voices

· Private · Updated 07 Aug 2026 07:45 UTC
#248 of 1208 overall by tension · #39 of 202 in Fashion & Retail
19 Interesting
The Silent Giant
Analysis

Direct-to-consumer athleisure that couldn't crack the duopoly. C=26, B=45 is the footnote after the bankruptcy restructuring. Cult product, doomed economics.

IN THE NEWS (8 articles this week)
RVIA: Go RVing’s Creator Summit Momentum Continues - RVBusiness
Nantucket Influencer Drama, Giant Celebrity Hats, and Why We're Putting Pimple Patches On Our Feet - theSkimm
BG Ministerial Association cancels outdoor evening worship - BG Independent News
Cultural Score
26 / 100
Business Score
45 / 100
TREND
TENSION▂▂▂▂▂▂▂▂▂▂▂▂▂▂
CULTURAL▂▂▃▃▃▂▃▃▃▃▃▂▂▂
BUSINESS▄▄▄▄▄▄▅▅▄▅▄▄▄▄
TREND CHART
Loading...
CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 11/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Ciele Athletics
C:26 B:45 T:19
Kapital
C:26 B:45 T:19
Visvim
C:26 B:45 T:19
Bicep
C:26 B:45 T:19
Cal.com
C:26 B:45 T:19
SHARE
Outdoor Voices's tension is 19. Commerce outpacing culture. sociologyofcapitalism.com/brand/outdoor-voices
SHARE ON X
EMBED
<iframe src="https://sociologyofcapitalism.com/embed/outdoor-voices.html" width="320" height="200" frameborder="0"></iframe>
Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman