BRAND_ANALYSIS #PATRON FOOD & DRINK #17 OF 137 IN FOOD & DRINK INTERESTING

Patron

· Private · Updated 23 Aug 2026 07:27 UTC
#120 of 1208 overall by tension · #17 of 137 in Food & Drink
24 Interesting
The Silent Giant
Analysis

C=26/B=50 and no stock data — Patron is a premium tequila brand coasting on 1990s positioning in a category that has been completely redrawn by Casamigos, Don Julio, and the celebrity spirits arms race. The baseline sentiment and low tension score suggest it's surviving on legacy, not momentum.

IN THE NEWS (9 articles this week)
Patron Uses OOH Games To Highlight 3-Ingredient Recipe 08/20/2026 - MediaPost
See You on the Seventh Floor: Kaso Sounds, Hak Baker and Patron Tequila take over the One Hundred Shoreditch - New Wave Magazine
Compoveda Tequila unveils luxury holiday collection - Beverage Industry
Cultural Score
26 / 100
Business Score
50 / 100
TREND
TENSION▁▂▂▂▂▂▂▂▂▂▂▂▂▂
CULTURAL▄▃▃▃▃▃▃▃▃▃▃▃▃▂
BUSINESS▅▅▄▅▅▄▅▅▅▅▅▄▅▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 11/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
BRANDS LIKE THIS
Joe & The Juice
C:26 B:50 T:24
Lucky Saint
C:26 B:48 T:22
Ole & Steen
C:26 B:48 T:22
Casamigos
C:30 B:52 T:22
Cruzcampo
C:30 B:52 T:22
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Patron's tension is 24. Commerce outpacing culture. sociologyofcapitalism.com/brand/patron
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman