BRAND_ANALYSIS #PATRON FOOD & DRINK #21 OF 137 IN FOOD & DRINK INTERESTING

Patron

· Private · Updated 04 Oct 2026 09:24 UTC
#148 of 1208 overall by tension · #21 of 137 in Food & Drink
21 Interesting
The Silent Giant
Analysis

Tequila brand that won the status game (C=33, sentiment 0.60) through hip-hop adjacency and nightclub omnipresence. B=54 suggests the margins are sustainable but growth-limited—you can't be ubiquitous and premium simultaneously.

IN THE NEWS (7 articles this week)
We Tried 9 Tequilas — And this “Smooth,” Under-$40 Bottle Was the Unanimous Favorite - The Kitchn
Raising the Bar: PATRÓN® Tequila Launches AGAVE MASTERS™ - MEM Magazine
The 10 Most Expensive Tequilas in the World (2026) - VinePair
Cultural Score
33 / 100
Business Score
54 / 100
TREND
TENSION▂▂▂▂▂▂▂▂▂▂▂▂▂▂
CULTURAL▃▂▂▂▂▃▃▃▃▃▃▃▃▃
BUSINESS▄▄▄▄▄▄▄▄▅▅▅▅▄▄
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 19/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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Patron's tension is 21. Commerce outpacing culture. sociologyofcapitalism.com/brand/patron
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated weekly.
Sociology of Capitalism
Mike Litman