BRAND_ANALYSIS #SNAP TECH #185 OF 199 IN TECH ALIGNED

Snap

Ephemeral messaging pioneer, Gen Z staple, struggling stock · Public · Updated 04 Oct 2026 09:24 UTC
#1145 of 1208 overall by tension · #185 of 199 in Tech
4 Aligned
The Balanced
Analysis

Social's irrelevance accelerating. C=55, B=59, sentiment -0.35, stock flat. Snap still captures teen eyeballs (B=59) but cultural conversation has moved elsewhere (C=55). The negative sentiment is the real signal: a platform no one wants to defend.

IN THE NEWS (100 articles this week)
Snapchat messages during alleged Cornell assault included photo of Jane Doe - CNN
Spend Smarter on Snapchat - Snap Newsroom
Exclusive video obtained of Cornell fraternity's text chain in alleged gang rape investigation - CBS News
Cultural Score
55 / 100
Business Score
59 / 100
TREND
TENSION▂▁▂▁▁▁▁▂▂▂▂▁▁▁
CULTURAL▄▄▄▄▄▄▄▄▄▄▄▄▄▄
BUSINESS▆▅▅▅▅▅▅▅▅▅▅▄▅▅
TREND CHART
Loading...
CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 40/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 16/30
Market Position 13/25
Revenue Growth 22/25
Earnings Health 8/20
STOCK DATA
Price$5.58
30d Change-0.2%
Market Cap$9.4B
Profit Margin-4.9%
BRANDS LIKE THIS
Infosys
C:55 B:59 T:4
Block
C:53 B:57 T:4
DoorDash
C:57 B:60 T:3
AutoDesk
C:60 B:64 T:4
Lyft
C:57 B:63 T:6
SHARE
Snap's tension is 4. Commerce outpacing culture. sociologyofcapitalism.com/brand/snap
SHARE ON X
EMBED
<iframe src="https://sociologyofcapitalism.com/embed/snap.html" width="320" height="200" frameborder="0"></iframe>
Data: Wikipedia Pageviews, Google News RSS, AI Sentiment, Yahoo Finance
All scores approximate. Updated weekly.
Sociology of Capitalism
Mike Litman