BRAND_ANALYSIS #STUSSY FASHION & RETAIL #94 OF 202 IN FASHION & RETAIL ALIGNED

Stussy

· Private · Updated 09 Apr 2026 08:47 UTC
#600 of 1208 overall by tension · #94 of 202 in Fashion & Retail
13 Aligned
The Balanced
Analysis

Stussy's near-identical positioning to Stone Island (47→60, 0.65 sentiment) reveals both as heritage skate brands treading cautiously between institutional respect and cultural irrelevance. They're not cool; they're stable.

IN THE NEWS (20 articles this week)
Chris Stussy Drops 19-Track Debut Album 'Lost, Found & Forgotten…' - Beatportal
Chris Stussy Releases Debut Album, Lost, Found & Forgotten - Dancing Astronaut
Chris Stussy releases debut album ‘Lost, Found & Forgotten…’ - Electronic Groove
Cultural Score
47 / 100
Business Score
60 / 100
TREND
TENSION▂▁▂▁▁▂▂▁▁▁▁▁▁▁
CULTURAL▃▄▃▄▄▃▃▃▄▄▄▄▄▄
BUSINESS▅▅▅▅▅▅▅▄▅▅▅▅▅▅
TREND CHART
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CULTURAL BREAKDOWN
Wikipedia Momentum 15/40
News Presence 33/35
Search InterestRedistributed to other dimensions
BUSINESS BREAKDOWN
Stock Momentum 0/30
Market Position 0/25
Revenue Growth 0/25
Earnings Health 0/20
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C:47 B:60 T:13
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C:47 B:60 T:13
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C:47 B:60 T:13
Dettol
C:47 B:60 T:13
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Stussy's tension is 13. Commerce outpacing culture. sociologyofcapitalism.com/brand/stussy
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Data: Wikipedia Pageviews, Google News RSS, AI Sentiment
All scores approximate. Updated daily.
Sociology of Capitalism
Mike Litman