SECTOR ANALYSIS

Auto & Transport

74
Brands
11
Avg Tension
50
Avg Cultural
61
Avg Business
#BrandTensionCulturalBusinessArchetype
1 Yamaha 28 46 74 The Silent Giant
2 Kavak 24 26 50 The Silent Giant
3 Ferrari 22 50 72 The Silent Giant
4 Delta Air Lines 20 50 70 The Silent Giant
5 Ryanair 20 50 70 The Silent Giant
6 Bolt 19 39 58 The Silent Giant
7 Careem 19 39 58 The Silent Giant
8 Citymapper 19 26 45 The Silent Giant
9 Toyota 19 50 69 The Silent Giant
10 Japan Airlines 18 50 68 The Silent Giant
11 ANA 16 52 68 The Silent Giant
12 Rimac 16 53 69 The Silent Giant
13 Bird 14 46 60 The Balanced
14 Continental 14 46 60 The Balanced
15 Emirates 14 50 64 The Balanced
16 Mahindra 14 50 64 The Balanced
17 Maserati 14 46 60 The Balanced
18 McLaren 14 50 64 The Balanced
19 Mercedes-Benz 14 50 64 The Balanced
20 Peugeot 14 46 60 The Balanced
21 Renault 14 50 64 The Balanced
22 Rolls-Royce 14 50 64 The Balanced
23 Singapore Airlines 14 55 69 The Balanced
24 Skoda 14 57 71 The Balanced
25 Waymo 14 50 64 The Balanced
26 BMW 13 57 70 The Balanced
27 Bridgestone 13 45 58 The Balanced
28 Cupra 13 45 58 The Balanced
29 Geely 13 55 68 The Balanced
30 Genesis 13 45 58 The Balanced
31 Hyundai 13 50 63 The Balanced
32 Kia 13 55 68 The Balanced
33 Lamborghini 13 55 68 The Balanced
34 Mazda 13 55 68 The Balanced
35 Nissan 13 55 68 The Balanced
36 Porsche 13 57 70 The Balanced
37 Subaru 13 57 70 The Balanced
38 United Airlines 13 50 63 The Balanced
39 Bugatti 12 50 62 The Balanced
40 Ducati 12 57 69 The Balanced
41 Michelin 12 57 69 The Balanced
42 Smart 12 45 57 The Balanced
43 BYD 11 55 66 The Balanced
44 Denso 11 53 64 The Balanced
45 Etihad Airways 11 55 66 The Balanced
46 Land Rover 11 55 66 The Balanced
47 Lotus 11 50 61 The Balanced
48 Qatar Airways 11 55 66 The Balanced
49 Volkswagen 11 55 66 The Balanced
50 Volvo 11 55 66 The Balanced
51 Xiaomi EV 11 45 56 The Balanced
52 Zeekr 11 50 61 The Balanced
53 Citroën 9 46 55 The Balanced
54 Jetblue 9 50 59 The Balanced
55 Suzuki 9 55 64 The Balanced
56 Audi 6 58 64 The Balanced
57 British Airways 6 50 56 The Balanced
58 Cruise 6 40 46 The Balanced
59 Lime 6 40 46 The Balanced
60 Polestar 6 55 61 The Balanced
61 Xpeng 6 50 44 The Rising Underdog
62 Aston Martin 5 65 70 The Aligned Power
63 Fisker 5 39 44 The Balanced
64 American Airlines 4 58 54 The Balanced
65 Honda 4 50 46 The Balanced
66 Li Auto 4 45 49 The Balanced
67 Lucid 4 46 50 The Balanced
68 NIO 4 50 54 The Balanced
69 Bentley 1 62 61 The Balanced
70 Ford 1 50 51 The Balanced
71 General Motors 1 55 56 The Balanced
72 Lexus 1 55 54 The Balanced
73 Lucid Motors 1 46 45 The Balanced
74 VinFast 1 50 49 The Balanced
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