| # | Brand | Tension | Cultural | Business | Archetype |
|---|---|---|---|---|---|
| 1 | UnitedHealthcare | 39 | 40 | 79 | The Silent Giant |
| 2 | GlaxoSmithKline | 37 | 40 | 77 | The Silent Giant |
| 3 | Intuitive Surgical | 29 | 46 | 75 | The Silent Giant |
| 4 | Johnson & Johnson | 29 | 50 | 79 | The Silent Giant |
| 5 | Illumina | 28 | 40 | 68 | The Silent Giant |
| 6 | Hyperice | 23 | 33 | 56 | The Silent Giant |
| 7 | Neko Health | 22 | 30 | 52 | The Silent Giant |
| 8 | CVS | 21 | 50 | 71 | The Silent Giant |
| 9 | MyFitnessPal | 21 | 30 | 51 | The Silent Giant |
| 10 | Pfizer | 18 | 50 | 68 | The Silent Giant |
| 11 | Medtronic | 17 | 55 | 72 | The Silent Giant |
| 12 | Noom | 17 | 42 | 59 | The Silent Giant |
| 13 | Peloton | 17 | 46 | 63 | The Silent Giant |
| 14 | Therabody | 17 | 42 | 59 | The Silent Giant |
| 15 | AstraZeneca | 16 | 57 | 73 | The Silent Giant |
| 16 | Roche | 13 | 57 | 70 | The Balanced |
| 17 | Siemens Healthineers | 13 | 47 | 60 | The Balanced |
| 18 | BioNTech | 12 | 46 | 34 | The Balanced |
| 19 | Moderna | 12 | 46 | 34 | The Balanced |
| 20 | Sanofi | 12 | 50 | 62 | The Balanced |
| 21 | Strava | 12 | 45 | 57 | The Balanced |
| 22 | Calm | 11 | 50 | 61 | The Balanced |
| 23 | Epic Systems | 11 | 45 | 56 | The Balanced |
| 24 | Headspace | 11 | 45 | 56 | The Balanced |
| 25 | Walgreens | 8 | 50 | 58 | The Balanced |
| 26 | Novo Nordisk | 7 | 57 | 64 | The Balanced |