| # | Brand | Tension | Cultural | Business | Archetype |
|---|---|---|---|---|---|
| 1 | Intuitive Surgical | 34 | 53 | 87 | The Silent Giant |
| 2 | GlaxoSmithKline | 25 | 40 | 65 | The Silent Giant |
| 3 | Johnson & Johnson | 24 | 50 | 74 | The Silent Giant |
| 4 | Therabody | 23 | 33 | 56 | The Silent Giant |
| 5 | Illumina | 21 | 45 | 66 | The Silent Giant |
| 6 | Medtronic | 21 | 50 | 71 | The Silent Giant |
| 7 | Noom | 21 | 33 | 54 | The Silent Giant |
| 8 | MyFitnessPal | 20 | 26 | 46 | The Silent Giant |
| 9 | Moderna | 17 | 50 | 67 | The Silent Giant |
| 10 | Pfizer | 15 | 50 | 65 | The Balanced |
| 11 | Roche | 14 | 50 | 64 | The Balanced |
| 12 | Siemens Healthineers | 14 | 53 | 67 | The Balanced |
| 13 | UnitedHealthcare | 14 | 46 | 60 | The Balanced |
| 14 | Neko Health | 13 | 45 | 58 | The Balanced |
| 15 | Strava | 13 | 47 | 60 | The Balanced |
| 16 | BioNTech | 12 | 46 | 34 | The Balanced |
| 17 | Calm | 12 | 50 | 62 | The Balanced |
| 18 | Epic Systems | 12 | 46 | 58 | The Balanced |
| 19 | Hyperice | 12 | 47 | 59 | The Balanced |
| 20 | Sanofi | 12 | 57 | 69 | The Balanced |
| 21 | Headspace | 11 | 45 | 56 | The Balanced |
| 22 | CVS | 9 | 50 | 59 | The Balanced |
| 23 | Walgreens | 9 | 46 | 55 | The Balanced |
| 24 | AstraZeneca | 8 | 65 | 73 | The Aligned Power |
| 25 | Novo Nordisk | 4 | 57 | 61 | The Balanced |
| 26 | Peloton | 1 | 50 | 51 | The Balanced |