SECTOR ANALYSIS

Finance

87
Brands
16
Avg Tension
48
Avg Cultural
63
Avg Business
#BrandTensionCulturalBusinessArchetype
1 Paytm 43 40 83 The Silent Giant
2 Nubank 41 39 80 The Silent Giant
3 JPMorgan Chase 37 50 87 The Silent Giant
4 ING 35 46 81 The Silent Giant
5 Blackstone 34 55 89 The Silent Giant
6 Citigroup 34 50 84 The Silent Giant
7 Interactive Brokers 34 50 84 The Silent Giant
8 UBS 34 50 84 The Silent Giant
9 BNP Paribas 33 50 83 The Silent Giant
10 Visa 33 50 83 The Silent Giant
11 Bank of America 32 58 90 The Silent Giant
12 Morgan Stanley 31 55 86 The Silent Giant
13 BlackRock 30 55 85 The Silent Giant
14 Barclays 29 55 84 The Silent Giant
15 Nomura 28 50 78 The Silent Giant
16 Charles Schwab 27 57 84 The Silent Giant
17 Goldman Sachs 26 50 76 The Silent Giant
18 Mastercard 25 55 80 The Silent Giant
19 GoPay 24 26 50 The Silent Giant
20 Checkout.com 22 30 52 The Silent Giant
21 Deutsche Bank 21 55 76 The Silent Giant
22 Mercury 21 30 51 The Silent Giant
23 Wise 21 30 51 The Silent Giant
24 Apollo Global 19 55 74 The Silent Giant
25 HSBC 19 50 69 The Silent Giant
26 Plaid 19 39 58 The Silent Giant
27 Toss 19 39 58 The Silent Giant
28 Santander 17 55 72 The Silent Giant
29 Adyen 16 47 63 The Silent Giant
30 American Express 15 65 80 The Aligned Power
31 Brookfield 15 50 65 The Balanced
32 Affirm 14 55 69 The Balanced
33 Berkshire Hathaway 14 62 76 The Balanced
34 Coinbase 14 57 43 The Balanced
35 Fidelity 14 50 64 The Balanced
36 Ledger 14 40 54 The Balanced
37 Mercado Pago 14 40 54 The Balanced
38 Uniswap 14 46 60 The Balanced
39 Venmo 14 40 54 The Balanced
40 WorldPay 14 40 54 The Balanced
41 Zerodha 14 40 54 The Balanced
42 Binance 13 50 63 The Balanced
43 Cardano 13 50 63 The Balanced
44 Chainlink 13 50 63 The Balanced
45 CRED 13 45 58 The Balanced
46 eToro 13 40 53 The Balanced
47 M-Pesa 13 47 60 The Balanced
48 N26 13 40 53 The Balanced
49 Ramp 13 45 58 The Balanced
50 Vanguard 13 55 68 The Balanced
51 Afterpay 12 39 51 The Balanced
52 Brex 12 47 59 The Balanced
53 Kraken 12 50 62 The Balanced
54 Octopus Energy 12 50 62 The Balanced
55 OpenSea 12 35 47 The Balanced
56 Public.com 12 46 58 The Balanced
57 Razorpay 12 47 59 The Balanced
58 Bitcoin 11 55 66 The Balanced
59 Cash App 11 53 64 The Balanced
60 Chime 11 53 64 The Balanced
61 China Construction Bank 11 45 56 The Balanced
62 DBS 11 45 56 The Balanced
63 ICBC 11 45 56 The Balanced
64 Klarna 11 50 61 The Balanced
65 Polygon 11 55 66 The Balanced
66 Wealthsimple 11 45 56 The Balanced
67 Nationwide 10 46 56 The Balanced
68 Ripple 10 55 65 The Balanced
69 Starling Bank 10 45 55 The Balanced
70 SoFi 9 55 64 The Balanced
71 Standard Chartered 9 57 66 The Balanced
72 Avalanche 8 69 61 The Balanced
73 Ethereum 8 50 58 The Balanced
74 Phantom 8 40 48 The Balanced
75 Polkadot 8 40 48 The Balanced
76 AIA 7 45 52 The Balanced
77 AXA 7 65 58 The Rising Underdog
78 Post Office 7 40 47 The Balanced
79 Monzo 6 40 46 The Balanced
80 Revolut 6 46 52 The Balanced
81 Hyundai Card 3 45 42 The Balanced
82 Solana 3 55 52 The Rising Underdog
83 Allianz 2 58 60 The Balanced
84 Bank of China 2 58 60 The Balanced
85 Royal Mail 2 55 53 The Balanced
86 British Gas 1 45 44 The Balanced
87 Aave 0 50 50 The Balanced
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