SECTOR ANALYSIS

Sports

138
Brands
12
Avg Tension
53
Avg Cultural
63
Avg Business
#BrandTensionCulturalBusinessArchetype
1 Dick's Sporting Goods 31 45 76 The Silent Giant
2 Formula 1 21 55 76 The Silent Giant
3 WWE 18 50 68 The Silent Giant
4 Bayern Munich 17 83 66 The Rising Underdog
5 Serena Williams 16 57 73 The Silent Giant
6 Lionel Messi 15 57 72 The Balanced
7 Simone Biles 15 53 68 The Balanced
8 Stephen Curry 15 57 72 The Balanced
9 Benfica 14 50 64 The Balanced
10 Boca Juniors 14 50 64 The Balanced
11 Borussia Dortmund 14 50 64 The Balanced
12 Brentford 14 46 60 The Balanced
13 Buffalo Bills 14 50 64 The Balanced
14 Chelsea 14 50 64 The Balanced
15 Crystal Palace 14 50 64 The Balanced
16 Dallas Mavericks 14 50 64 The Balanced
17 Detroit Lions 14 50 64 The Balanced
18 FIFA 14 50 64 The Balanced
19 Golden State Warriors 14 50 64 The Balanced
20 LeBron James 14 50 64 The Balanced
21 Mumbai Indians 14 50 64 The Balanced
22 Naomi Osaka 14 40 54 The Balanced
23 New York Yankees 14 50 64 The Balanced
24 New Zealand All Blacks 14 50 64 The Balanced
25 Philadelphia 76ers 14 50 64 The Balanced
26 Premier League 14 50 64 The Balanced
27 PSG 14 50 64 The Balanced
28 Red Bull Racing 14 50 64 The Balanced
29 Roland-Garros 14 57 71 The Balanced
30 Shohei Ohtani 14 57 71 The Balanced
31 Six Nations 14 57 71 The Balanced
32 UFC 14 50 64 The Balanced
33 US Open Tennis 14 50 64 The Balanced
34 Victor Wembanyama 14 50 64 The Balanced
35 AC Milan 13 65 52 The Balanced
36 Brooklyn Nets 13 50 63 The Balanced
37 Bukayo Saka 13 50 63 The Balanced
38 Celtic FC 13 50 63 The Balanced
39 Conor McGregor 13 55 68 The Balanced
40 Dallas Cowboys 13 50 63 The Balanced
41 Decathlon 13 45 58 The Balanced
42 Erling Haaland 13 55 68 The Balanced
43 Everton 13 50 63 The Balanced
44 Feyenoord 13 50 63 The Balanced
45 Flamengo 13 50 63 The Balanced
46 Fulham 13 50 63 The Balanced
47 Galatasaray 13 50 63 The Balanced
48 Indian Premier League 13 55 68 The Balanced
49 Ipswich Town 13 55 68 The Balanced
50 Juventus 13 55 68 The Balanced
51 La Liga 13 55 68 The Balanced
52 Lamine Yamal 13 55 68 The Balanced
53 Las Vegas Raiders 13 55 68 The Balanced
54 Leeds United 13 55 68 The Balanced
55 Liverpool FC 13 50 63 The Balanced
56 Los Angeles Rams 13 50 63 The Balanced
57 Manchester City 13 57 70 The Balanced
58 MLB 13 55 68 The Balanced
59 MLS 13 55 68 The Balanced
60 Montreal Canadiens 13 50 63 The Balanced
61 NBA 13 55 68 The Balanced
62 New York Knicks 13 50 63 The Balanced
63 NFL 13 50 63 The Balanced
64 Nottingham Forest 13 50 63 The Balanced
65 Olympics 13 50 63 The Balanced
66 Philadelphia Eagles 13 50 63 The Balanced
67 Phoenix Suns 13 50 63 The Balanced
68 Porto 13 50 63 The Balanced
69 Rangers FC 13 50 63 The Balanced
70 Real Madrid 13 50 63 The Balanced
71 Springboks 13 57 70 The Balanced
72 Usain Bolt 13 45 58 The Balanced
73 Vinicius Junior 13 50 63 The Balanced
74 Chennai Super Kings 12 50 62 The Balanced
75 Chicago Cubs 12 50 62 The Balanced
76 Cristiano Ronaldo 12 57 69 The Balanced
77 Denver Nuggets 12 57 69 The Balanced
78 Inter Milan 12 57 69 The Balanced
79 Jude Bellingham 12 57 69 The Balanced
80 Kansas City Chiefs 12 57 69 The Balanced
81 Kylian Mbappe 12 57 69 The Balanced
82 Lewis Hamilton 12 57 69 The Balanced
83 Miami Dolphins 12 50 62 The Balanced
84 New York Giants 12 50 62 The Balanced
85 New York Rangers 12 50 62 The Balanced
86 NHL 12 50 62 The Balanced
87 Nikola Jokic 12 57 69 The Balanced
88 Patrick Mahomes 12 57 69 The Balanced
89 Scuderia Ferrari 12 55 67 The Balanced
90 Sporting CP 12 55 67 The Balanced
91 West Ham United 12 50 62 The Balanced
92 Wolverhampton Wanderers 12 50 62 The Balanced
93 Aston Villa 11 55 66 The Balanced
94 Bayer Leverkusen 11 55 66 The Balanced
95 Carlos Alcaraz 11 55 66 The Balanced
96 Champions League 11 55 66 The Balanced
97 Green Bay Packers 11 55 66 The Balanced
98 Los Angeles Dodgers 11 55 66 The Balanced
99 McLaren F1 11 55 66 The Balanced
100 Mercedes F1 11 55 66 The Balanced
101 Napoli 11 55 66 The Balanced
102 PGA Tour 11 55 66 The Balanced
103 RB Leipzig 11 55 66 The Balanced
104 San Francisco 49ers 11 57 68 The Balanced
105 Southampton 11 55 66 The Balanced
106 Tour de France 11 55 66 The Balanced
107 Wimbledon 11 55 66 The Balanced
108 WTA 11 55 66 The Balanced
109 Bournemouth 10 50 60 The Balanced
110 Leicester City 9 57 48 The Balanced
111 Atletico Madrid 8 72 64 The Balanced
112 Brighton & Hove Albion 8 50 58 The Balanced
113 Chicago Bears 8 50 58 The Balanced
114 Giannis Antetokounmpo 8 50 58 The Balanced
115 Jon Jones 8 50 58 The Balanced
116 Miami Heat 8 50 58 The Balanced
117 Newcastle United 8 50 58 The Balanced
118 Novak Djokovic 8 50 58 The Balanced
119 Arsenal 7 50 57 The Balanced
120 ATP Tour 7 57 64 The Balanced
121 Luka Doncic 7 57 50 The Rising Underdog
122 Marseille 7 50 57 The Balanced
123 Tottenham Hotspur 7 50 57 The Balanced
124 Baltimore Ravens 6 55 61 The Balanced
125 Boston Celtics 6 50 56 The Balanced
126 Boston Red Sox 6 57 51 The Rising Underdog
127 Chicago Bulls 6 50 56 The Balanced
128 Lazio 6 50 56 The Balanced
129 Max Verstappen 6 50 56 The Balanced
130 Milwaukee Bucks 6 57 51 The Balanced
131 New England Patriots 6 50 56 The Balanced
132 Tiger Woods 6 57 51 The Balanced
133 Toronto Maple Leafs 6 50 56 The Balanced
134 Manchester United 3 50 53 The Balanced
135 Ajax 2 58 56 The Balanced
136 Barcelona 1 58 57 The Balanced
137 Los Angeles Lakers 1 55 54 The Balanced
138 Roma 0 55 55 The Balanced
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