SECTOR ANALYSIS

Fashion & Retail

202
Brands
13
Avg Tension
48
Avg Cultural
60
Avg Business
#BrandTensionCulturalBusinessArchetype
1 Temu 31 47 78 The Silent Giant
2 Audemars Piguet 26 90 64 The Rising Underdog
3 Allbirds 25 45 20 The Fading Star
4 Bode 24 26 50 The Silent Giant
5 Neighborhood 24 26 50 The Silent Giant
6 Palace 24 33 57 The Silent Giant
7 Acne Studios 23 74 51 The Rising Underdog
8 Barbour 23 75 52 The Rising Underdog
9 Kapital 23 33 56 The Silent Giant
10 Tracksmith 23 33 56 The Silent Giant
11 Veja 23 33 56 The Silent Giant
12 Visvim 23 33 56 The Silent Giant
13 Corteiz 22 30 52 The Silent Giant
14 Grailed 22 30 52 The Silent Giant
15 Rhude 22 30 52 The Silent Giant
16 Sacai 22 30 52 The Silent Giant
17 Ciele Athletics 21 33 54 The Silent Giant
18 Colgate 21 55 76 The Silent Giant
19 Lemaire 21 33 54 The Silent Giant
20 Marine Serre 21 33 54 The Silent Giant
21 Mejuri 21 30 51 The Silent Giant
22 On Running 21 53 74 The Silent Giant
23 Stussy 21 33 54 The Silent Giant
24 Estée Lauder 20 50 70 The Silent Giant
25 Ferragamo 20 40 60 The Silent Giant
26 Vivienne Westwood 20 42 62 The Silent Giant
27 Boohoo 19 35 54 The Silent Giant
28 Henry 19 42 61 The Silent Giant
29 Muji 19 35 54 The Silent Giant
30 Pangaia 19 26 45 The Silent Giant
31 Ssense 19 39 58 The Silent Giant
32 Tamburins 19 26 45 The Silent Giant
33 Zalando 19 45 64 The Silent Giant
34 Alo Yoga 18 62 44 The Rising Underdog
35 Birkenstock 18 50 68 The Silent Giant
36 Depop 18 35 53 The Silent Giant
37 Ganni 18 42 60 The Silent Giant
38 Giambattista Valli 18 42 60 The Silent Giant
39 Outdoor Voices 18 35 53 The Silent Giant
40 Vestiaire Collective 18 42 60 The Silent Giant
41 Cider 17 42 59 The Silent Giant
42 Procter & Gamble 17 57 74 The Silent Giant
43 Sandro 17 39 56 The Silent Giant
44 Skinceuticals 17 42 59 The Silent Giant
45 Van Cleef & Arpels 16 47 63 The Silent Giant
46 7-Eleven 15 65 50 The Rising Underdog
47 Bottega Veneta 15 47 62 The Balanced
48 Breitling 15 47 62 The Balanced
49 Brunello Cucinelli 15 42 57 The Balanced
50 Bulgari 15 47 62 The Balanced
51 Chopard 15 57 72 The Balanced
52 Costco 15 57 72 The Balanced
53 Jacquemus 15 47 62 The Balanced
54 Louis Vuitton 15 57 72 The Balanced
55 Omega 15 47 62 The Balanced
56 Patek Philippe 15 47 62 The Balanced
57 Ralph Lauren 15 57 72 The Balanced
58 Rapha 15 47 62 The Balanced
59 Rare Beauty 15 47 62 The Balanced
60 Toteme 15 47 62 The Balanced
61 Vuori 15 47 62 The Balanced
62 Wales Bonner 15 47 62 The Balanced
63 YSL Beauty 15 47 62 The Balanced
64 Yves Saint Laurent 15 47 62 The Balanced
65 Arket 14 40 54 The Balanced
66 District Vision 14 46 60 The Balanced
67 End Clothing 14 40 54 The Balanced
68 GOAT 14 40 54 The Balanced
69 Gucci 14 57 71 The Balanced
70 Hoka 14 57 71 The Balanced
71 IKEA 14 50 64 The Balanced
72 Issey Miyake 14 47 61 The Balanced
73 Maybelline 14 40 54 The Balanced
74 Patagonia 14 53 67 The Balanced
75 Supreme 14 50 64 The Balanced
76 Tom Ford 14 47 61 The Balanced
77 Under Armour 14 53 39 The Balanced
78 Uniqlo 14 53 67 The Balanced
79 Valentino 14 57 71 The Balanced
80 Versace 14 53 67 The Balanced
81 Vinted 14 53 67 The Balanced
82 Zara 14 57 71 The Balanced
83 Calvin Klein 13 57 70 The Balanced
84 Casio 13 53 66 The Balanced
85 CeraVe 13 47 60 The Balanced
86 Chanel 13 57 70 The Balanced
87 Converse 13 53 66 The Balanced
88 COS 13 47 60 The Balanced
89 Cos 13 53 66 The Balanced
90 Dior 13 57 70 The Balanced
91 Drunk Elephant 13 45 58 The Balanced
92 Essentials 13 45 58 The Balanced
93 Farfetch 13 45 58 The Balanced
94 Fear of God 13 45 58 The Balanced
95 Fendi 13 53 66 The Balanced
96 Givenchy 13 47 60 The Balanced
97 Gymshark 13 47 60 The Balanced
98 JW Anderson 13 53 66 The Balanced
99 Kenzo 13 47 60 The Balanced
100 Kiehl's 13 47 60 The Balanced
101 Kith 13 53 66 The Balanced
102 L'Oréal 13 57 70 The Balanced
103 La Mer 13 47 60 The Balanced
104 LEGO 13 57 70 The Balanced
105 Loewe 13 47 60 The Balanced
106 Loro Piana 13 47 60 The Balanced
107 Massimo Dutti 13 45 58 The Balanced
108 New Balance 13 55 68 The Balanced
109 Prada 13 57 70 The Balanced
110 Puma 13 57 70 The Balanced
111 Reformation 13 47 60 The Balanced
112 Rhode Beauty 13 47 60 The Balanced
113 Rick Owens 13 45 58 The Balanced
114 Salomon 13 53 66 The Balanced
115 Satisfy Running 13 53 66 The Balanced
116 Saucony 13 47 60 The Balanced
117 Shiseido 13 45 58 The Balanced
118 Snow Peak 13 53 66 The Balanced
119 StockX 13 45 58 The Balanced
120 The North Face 13 53 66 The Balanced
121 The Ordinary 13 53 66 The Balanced
122 Tod's 13 47 60 The Balanced
123 Tommy Hilfiger 13 47 60 The Balanced
124 About You 12 62 50 The Balanced
125 Ami Paris 12 47 59 The Balanced
126 Boots 12 57 69 The Balanced
127 Cartier 12 57 69 The Balanced
128 Columbia 12 47 59 The Balanced
129 Comme des Garcons 12 47 59 The Balanced
130 Dettol 12 47 59 The Balanced
131 Dyson 12 57 69 The Balanced
132 Gentle Monster 12 57 69 The Balanced
133 Hermes 12 55 67 The Balanced
134 Inditex 12 47 59 The Balanced
135 John Lewis 12 50 62 The Balanced
136 Kering 12 50 62 The Balanced
137 LVMH 12 50 62 The Balanced
138 Maison Margiela 12 47 59 The Balanced
139 Miu Miu 12 47 59 The Balanced
140 Moncler 12 47 59 The Balanced
141 Net-a-Porter 12 40 52 The Balanced
142 Rimowa 12 47 59 The Balanced
143 Stanley 12 47 59 The Balanced
144 Stone Island 12 47 59 The Balanced
145 The Row 12 53 65 The Balanced
146 Vans 12 57 69 The Balanced
147 Waitrose 12 53 65 The Balanced
148 Warby Parker 12 57 69 The Balanced
149 Burberry 11 50 61 The Balanced
150 Carhartt 11 53 64 The Balanced
151 Celine 11 53 64 The Balanced
152 Dr. Martens 11 53 64 The Balanced
153 Fenty Beauty 11 53 64 The Balanced
154 G-Shock 11 53 64 The Balanced
155 Glossier 11 45 56 The Balanced
156 JD Sports 11 47 58 The Balanced
157 Montblanc 11 45 56 The Balanced
158 Primark 11 50 61 The Balanced
159 Reebok 11 53 64 The Balanced
160 Represent 11 45 56 The Balanced
161 Sephora 11 53 64 The Balanced
162 Tag Heuer 11 53 64 The Balanced
163 H&M 10 55 65 The Balanced
164 Ulta Beauty 10 53 63 The Balanced
165 & Other Stories 8 40 48 The Balanced
166 Balenciaga 8 50 58 The Balanced
167 Carrefour 8 40 48 The Balanced
168 MAC Cosmetics 8 46 54 The Balanced
169 Off-White 8 46 54 The Balanced
170 Rains 8 50 58 The Balanced
171 Swatch 8 57 65 The Balanced
172 Tiffany & Co. 8 50 58 The Balanced
173 Abercrombie & Fitch 7 46 53 The Balanced
174 Amorepacific 7 61 68 The Balanced
175 Kroger 7 50 57 The Balanced
176 Aimé Leon Dore 6 46 52 The Balanced
177 Alexander McQueen 6 48 42 The Balanced
178 Charlotte Tilbury 6 46 52 The Balanced
179 Circle K 6 46 52 The Balanced
180 Everlane 6 50 56 The Balanced
181 Richard Mille 6 40 46 The Balanced
182 Skims 6 50 56 The Balanced
183 Target 6 55 49 The Rising Underdog
184 e.l.f. Beauty 5 46 51 The Balanced
185 Home Depot 5 55 50 The Balanced
186 A Bathing Ape 4 42 46 The Balanced
187 Canada Goose 4 50 46 The Rising Underdog
188 Lululemon 4 50 54 The Balanced
189 Nike 4 57 61 The Balanced
190 Adidas 3 72 69 The Aligned Power
191 Aesop 3 45 48 The Balanced
192 Berluti 3 45 48 The Balanced
193 ASOS 2 58 56 The Balanced
194 Gap 2 50 52 The Balanced
195 Asics 1 65 64 The Balanced
196 Axel Arigato 1 45 46 The Balanced
197 Crocs 1 57 56 The Balanced
198 Foot Locker 1 53 54 The Balanced
199 Rolex 1 55 54 The Balanced
200 Shein 1 55 54 The Balanced
201 Walmart 1 50 51 The Balanced
202 Arc'teryx 0 52 52 The Balanced
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